Workplace Well-being

10 employer branding actions to attract and retain talent through the workspace

Cristina Seriñá

Cristina Seriñá

25 Sep 2025

Updated on 30 Sep 2025

Table of contents

    Spaces that attract and retain

    In an increasingly competitive work environment, companies must stand out not only for what they offer their clients but also for how they take care of their team. This is where Employer Branding comes into play—a set of actions that help showcase your company as an attractive place to work, grow, and feel part of a meaningful project. Want to learn more? Start reading!

    Employer Branding actions

    Key takeaways:

    • Employer Branding initiatives are now a crucial factor for attracting and retaining top talent.
    • The workspace reflects your company culture and serves as a powerful communication tool.
    • There are 10 practical actions you can take to create a more human and appealing work environment.
    • Flexible workspace solutions, like those offered by Lexington, allow you to implement these initiatives quickly and tailor them to your needs.

    Why is Employer Branding so important today?

    Talent is no longer looking solely for a good salary. People want to be part of something bigger, grow professionally, and work in an environment that reflects shared values. Employer Branding helps create that connection—attracting professionals who resonate with your culture and keeping those who are already part of your team engaged.

    And remember: in the digital era, your reputation as an employer shows up in reviews, social media, and what employees say about you.

    Investing in Employer Branding is, without a doubt, investing in your company’s future.

    Offices as part of your Employer Branding

    Your workspace speaks volumes about your corporate culture. A thoughtfully designed office can convey collaboration, creativity, well-being, and sustainability. Creating environments that support these values directly impacts team satisfaction… and shapes how the outside world perceives your company.

    10 key actions to get started today

    Flexible workspaces

    Workspaces that adapt to the pace of each team make a real difference in employee experience. Providers like Lexington offer fully equipped private offices, coworking areas that foster collaboration, professional meeting rooms, and hot desking options. All designed to grow and evolve with your company’s needs.

    Employee wellness programs

    Caring for people goes beyond offering health insurance. Wellness initiatives, active breaks, sports programs, or even a dedicated relaxation area in the office send a clear message: we care about your well-being as much as your results.

    Consistent visual identity

    Your workspace communicates too. When decor, colors, and even small details align with your culture and values, employees feel part of a genuine project with its own identity.

    Public recognition of employees

    Nothing motivates more than seeing your efforts make an impact. Celebrating achievements, recognizing contributions, or congratulating work anniversaries—whether in team meetings or personally—builds pride and strengthens employee engagement.

    Training and development

    Talent seeks challenges but also growth opportunities. Offering courses, mentoring, workshops, or internal career paths shows that your company believes in its people and supports their professional development.

    Welcoming and structured onboarding

    First impressions matter. A warm, well-organized onboarding process with clear guidance helps new talent feel part of your culture from day one.

    Spaces for creativity and relaxation

    Innovation doesn’t only happen in formal meetings. Brainstorming rooms, playful spaces, or quiet corners for breaks encourage ideas to flow naturally and help your team recharge.

    Clear internal communication

    A well-informed team is more confident and motivated. Openly sharing goals, projects, and decisions prevents rumors, reinforces transparency, and builds trust.

    Employee participation in decisions

    Listening to employees and giving them a voice in day-to-day decisions not only improves outcomes but also creates a strong sense of ownership and commitment to the shared vision.

    In conclusion...

    Implementing these actions is a step toward a more human and appealing culture. Key insights show that strong Employer Branding increases both the number and quality of candidates and can reduce staff turnover by up to 69%.

    What if your workspace could tell your story better?

    If you’re looking for inspiring spaces that adapt to your team, Lexington offers much more than offices: meeting rooms ready to impress, customized offices, a virtual office, and company domiciliation. Everything is designed to make your brand shine and your team thrive in an environment that reflects your culture.

    👉🏼 Fill out the form and we’ll give you all the details:

    Written by

    Cristina Seriñá
    Cristina Seriñá
    Cris is the face of our Talent & Training department. Incredibly kind, with a smile from ear to ear 24/7, she is the key person in driving a healthy and productive work environment. Her motto? <> and she’s always right!
    Post publicado en:
    Workplace Well-being
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